Showing posts with label collaboration. Show all posts
Showing posts with label collaboration. Show all posts

Thursday, 1 December 2016

Am I a Writer Yet?

December 1st, 2016

In the early 2000s, I submitted a short story to a collaborative book published by Mimi Publishing. I wrote about my work with people diagnosed with dementia. I wanted to inspire the staff in long term care and loved ones of individuals with dementia to stimulate and appreciate the person within the illness. When Mimi Publishing was ready to start its second collaboration, I submitted a more personal story. This time, my aim was to write about my childhood in a less than ideal low income neighbourhood in order to reach out to at-risk teens. The message to my story was that you can't choose your lifestyle when you are a child but, as an adult, you can design your own life regardless of your beginnings. The lady who edited my text, focused on the biographical aspect of my story and, by the time it went to print, there wasn't much left of the motivational part of my story. I was disappointed and never really sold that book to anyone.

Years later, I interviewed older adults living in my neighbourhood and submitted their stories to the local paper. I enjoyed doing this and ended up being a reporter for some time, visiting local businesses and interesting individuals to document what they were doing and why it mattered to the people in our community.

I enjoyed writing. I was able to use my creativity and people wrote to me or spoke to me when we bumped into one another to say they loved reading what I wrote. I approached a friend and artist Meredith Luce and we collaborated on a deck of art therapy cards. These cards were meant to help ease women going through painful life transitions by suggesting art therapy directives they could do from home with cheap materials.

I started volunteering in my daughter's class. I wanted to design workshops that taught life skills such as friendship, stress management, healthy boundaries, constructive self-expression and self-care but I couldn't find a book about the healthy expression of anger or frustration. This led me down the self-publishing path and my first book was born. Have You Hugged Your Alien? was my tool to initiate conversations with elementary school children about the normalcy of their emotions.

I followed up with a second book dealing with sibling rivalry as children adjust to a younger sibling. The first book was popular with teachers, therapists and parents. The second book was used by parents and the workshops were mostly in libraries or after school programs.

Last January, after chatting with my friend Chris who is a writer, I expressed my desire to write more often but my confusion about how one goes about getting paid for their work. Chris has been my informal mentor since then, pointing out grant application deadline, writer's festivals and events as well as associations that support and promote the work of writers. I have learned a great deal from her. I figured if I wanted to feel like a writer, I needed to write every day. So, I started this blog and I have written on most weekdays since then. I also write in my journal.

This past weekend, I attended the Small Press Fair in Ottawa. I was really scared but I got registered  and showed up anyways. Mandy from Classic Graphics had prepared a huge sign for me with a bio and a copy of the title page from each book as well as my logo on it. She did a great job, as usual. I found a table, under the gaze of the other writers who were already set up. I noticed they all had table cloths, really good quality ones. Oops! I scrambled back to my car and, luckily, I had a Dollar Store tablecloth in my truck, leftover from Wednesday's workshop. It would have to do. I finished setting up my table and acknowledged my neighbours, the ten sets of eyes sitting across from me. I felt like such a newbie. My sign was way too big. Everyone else was way more discreet. I felt like a nouveau riche surrounded by people who came from old money. "One of these things is not like the others". I stayed, I met interesting people, made excellent connections and now have one small press fair under my belt. It turns out that many of the people around my table were also new to this. Everyone was nice and supportive. I thoroughly enjoyed myself.

Now, I am writing a book for women, The Mommy Monologues. I am interviewing mothers from every walk of life. I have written a quarter of it already. I am humbled and moved by the tremendous stories of love and courage that these mothers are sharing with me. I used to be an art therapist who also liked to write. As time goes on, more people introduce me as a writer who is also an art therapist.  I was thinking about this on the weekend. I felt like an imposter. I didn't study English literature, I'm never sure if my grammar and punctuation are acceptable, English isn't even my first language. I love to write and do it every day but I still feel like a liar when I say I'm a writer. I wondered what makes someone a writer. There are plenty of successful authors who did not have a background in English Literature. There is an equally impressive amount of people with an English degree who have yet to write anything. So, this leads me to my question: Am I a writer yet?

I feel like an art therapist who loves to write and does so to help people connect and heal. I proudly call myself an author because I have self-published books however, I still feel like a fraud if I call myself a writer. Perhaps this next book will be a game-changer for me. Who knows? For now, I am just enjoying the writing process, the therapeutic value in people telling their stories to someone who is hanging on their every word, the sense of hope and connection that women get from recognizing their story in someone else's narrative and, the pride I get for bringing these amazing women together in one book.

Anne Walsh
www.artnsoul.org

Thursday, 15 September 2016

Marketing-A Way of Life

September 15th, 2016

I have been on fire ever since I attended the Black Card Books Bootcamp this past weekend. The way I see everything has changed. I am a very passionate person. As an art therapist, I get clients active, focused on the issue at-hand and how it is impacting their current life. My goal is not to draw out the process but to build a bridge between their life as-is and the life they are hoping to create. We explore the perceived obstacles and, through storytelling and art-making, we begin moving in the right direction. People leave with tangible tools and a plan. I am happy about that. Is that a smart way to run a business? Some would say no. However, I see it as positive because if people can get "un-stuck" in one session, they will feel great, get results and tell others about my services. I also feel drawn to clients who, traditionally, don't have a whole lot of money: teenagers, single moms, women in the process of getting a divorce, men who have stopped working due to ptsd etc. This leads to a need for sliding scale fees and, in some cases, I choose to offer my work for free.

At this bootcamp, I realized that my approach is not effective from a business standpoint. So far, I've tried to get into schools to showcase my workshops. The teachers and students love my workshops but they can't afford to pay me. The people who are in a position to fund my services do not see the children's smiling faces, they don't feel the excitement and energy in the room, they don't witness my connection with the children, they don't feel the relief of teachers as they hold tools in their hands that can help them manage negative class behaviours and promote cooperation in the classroom. So, now I am thinking: stop selling your services to the people who desperately want them but have no resources. Start educating the people with the purse strings by teaching them how they can benefit from your services.

As I walked around running errands this morning, I noticed every t-shirt or shopping bag with a logo on it. I took in the signs and slogans plastered on trucks, billboards and shop windows. I analyzed McDonald's golden arches and Timmie's brown coffee cups. I reflected on my purchases over the past weeks-Smile cookies for the Kemptville Youth Centre, an added two dollars at the grocery store to support Neon Night and raise funds for families whose children are dealing with a cancer diagnosis.

We breathe and eat marketing through the logos on our clothing, our choices of shopping venue, our patronage, the many commercials we watch on television or jingles we hear over the radio. People are constantly trying to sell you something. More and more, we are our business card. People get to know you, not as a client but as a person. They find out what you do. They like and trust you and recommend you to a friend.

I remember working in long term care as a program manager. My mother also worked at this facility  as an administrative assistant. I heard about some professionals who had behaved rudely toward my mother because she was just "the secretary". This changed they way I saw them and my inclination to do business with them. Treating everyone with respect gets you noticed. Embodying the values you promote in your business is one of the best marketing tools. I once paid for a yoga instructor to come and teach at my husband's spa. She showed up late, stressed, holding a cup of coffee and smelling like cigarettes. If we are hiring her to help us lead a healthier and calmer life, then her behaviour is a deterrent.

The bootcamp has me thinking differently. Other businesses want to serve my target population. I can work with them to provide services in a seamless manner. A client recently told me how difficult it can be for families who are adopting a second child to adequately prepare their eldest for this transition. They get a call and, within 24 hours, they have a child. I had never thought about this. I have this great book about a dog who feel jealous when a kitten gets adopted. I have been selling the book through clients and in local stores. I now see how providing copies to adoption agencies can boost the amount of families who are exposed to my book and ease this transition for so many families.

I also see how the Humane Society who is very conscientious of preparing adoptive families to take on a new pet might want to use this book for fundraisers. If I rely simply on selling directly to families, I miss so many families who could benefit from this book. By catering to organizations who serve my target population, I can reach more families and really make a difference in their lives. I am so excited by this revelation. I have a French book for children due out by the end of September. I now have a plan to pair up with a new French school in Kemptville in order to distribute the book to as many French families in the area as possible.

Whatever business you are in, I urge you to think about your target population. Where are they? What do they need? How can you communicate to them that you can help? What other businesses serve this population? How can you collaborate with these businesses to reach your clients? Marketing has become more than trying to sell my services to potential clients. It has become a way of sending a message to future clients that I understand what they are going through and I can help.

Anne Walsh
www.artnsoul.org

Wednesday, 25 May 2016

Signs and Synchronicity

May 25th, 2016

I believe in signs. You know, like when you desperately need someone with a certain expertise and you go to a party you normally wouldn't attend and end up seated next to someone who specializes in that area of expertise. What are the chances?

There seem to be times in my life when I experience more signs and synchronicity. This month has been one of them. I first noticed signs when I was in my second year of study at Ottawa University. My Godfather's son was struck by a drunk driver and remained in a coma at the hospital until his organs could be harvested. Then, with the assurance from physicians that his 17 year old son was brain dead, my Godparents made the toughest decision of their lives, they removed the life support systems from their son and watched his life force fade away.

Following his death, I would see 10:10 everywhere and hear Hotel California or Stairway to Heaven. These were all signs reminding me of my cousin. I heard both songs when I was visiting my Godfather's home. They were playing a tape recording of my cousin playing guitar and singing along to those songs. After his death, I would hear those songs on the radio as we were driving or on television as I was flicking through channels or in the background at restaurants and malls. I was confused about the significance of 10:10 but I knew this started happening after his death so it must be related. I asked my Godparents if there was an important date like October 10th linked to my cousin or if something had happened at 10am on the 10th. Nothing. The very next day, I started seeing 11:11 everywhere and I realized it wasn't the number that was important.

When we returned from Florida, just over a month ago, I was preparing for my workshops at KPS. Those workshops came about because my daughters had friends over at the house, two sisters. Their mother came in for a coffee. She asked me about my work and I mentioned that I would like to do more work in schools but it is difficult to get into classrooms. She happened to be the head of the Parent Council and told me they really wanted to get more art in the school. The school tends to focus on sports but the parents want art as well. She connected me to another mother on the Parent Council and we wrote a proposal and the rest as they say is history.

While I was offering my workshops at the school, a parent from another school heard about it. This parent has a child in each school and wanted me to offer my workshops at the other school as well. This school knows my work because I offered a few after-school workshops in November 2014. They are now applying for this funding as well because of this one parent who heard about me and recognized my name from 2014.

Yesterday, I was thinking about the future of my business. It's nearly the end of the school year and I needed to figure out whether to approach summer camps to keep working with children or, focus on my workshops with adults. I asked the "powers that be" for a sign. I received an e-mail from one of the moms who attended my workshop for parents at KPS. She wanted me to know that she and her son are excited about the plans they made to spend time together in the summer because of the Wish Box they created during my third workshop. I was thrilled! Then, I checked my mailbox because I was waiting on a book I ordered online. There was a letter from the mother of a young lady who was at my workshops at the other school in 2014. She wanted to thank me for the impact I had on her daughter. Apparently, she enjoyed my workshops and learned a great deal. She had drawn a picture for me and wanted me to have it. The mother said: "I'm sorry, this letter is over a year late". I wrote back to the mother and daughter thanking them for the letter and art and, I told the mother that her letter was NOT late, it was right on time. When I held that letter and read it, I felt chills run up and down my spine and the art made my eyes water. It was such a huge affirmation that I needed to proceed with my work.

Last week, I donated a copy of my Poobum and Pompom book to our local library and asked them if I could organize a book launch with them. They run lots of parent-child groups and I thought they would be the best place to launch my second book which is meant to help parents communicate with their little ones when they are adjusting to the arrival of a sibling. I was asked to e-mail their Community Outreach person. I did and there was no reply. One week later, I had not received an e-mail to acknowledge that my inquiry was received or to express interest in hosting my book launch. I returned today to ask if I should expect a response. I was informed that their Community Outreach person is part-time therefore she may get back to me when she is in tomorrow.

As I was leaving the library, I bumped into the owner of a local art gallery. I told her I was frustrated with this lack of response. She showed me why she was there. She was leaving pamphlets to advertise an art tour that happens every year. She suggested I go to her art gallery to sell and promote my book. I need an indoor space to keep art materials from flying away so I told her the front lawn of her gallery would not work for what I was trying to do. She said  I was welcome to go back some other time and use the back room of her art gallery. She then informed me that the Ottawa Art Gallery runs programs for young people. This led me to their website and what I discovered about their programs is very exciting. You never know what is just around the corner. I have bumped into this gallery owner many ties over the past month. We are setting up a coffee date to talk about how we can make use of her art gallery.

Everything happens for a reason. If you want more synchronicity in your life, start documenting all the coincidences that occur on a daily basis. If you own a journal, jot it down at the end of the day. Otherwise, keep track of synchronicity by writing it on a post it note. If you review your post its at the end of the week or month, you will notice a pattern. These "coincidences" are leading you in a direction. By paying attention to them, you will notice them increasing. To me, seeing signs and experiencing synchronicity is like crowd surfing. You let the signs propel you forward, trusting that you will end up where you need to be.

PS. When I logged in to write this post, I saw that 1111 people had read my blog. There is that number again :)

Anne Walsh
www.artnsoul.org




Thursday, 10 March 2016

Learning

March 9th, 2016

I love reading, writing and watching documentaries. I am very curious and, thankfully, my husband and children share my thirst for knowledge. I am puzzled by our school system. Our teachers are trained to transfer their knowledge to students but we keep increasing class sizes while decreasing support. I have two daughters. I love them and do my best as their parent but it's a tough job being a mom (or dad). I can't imagine being alone with thirty students, having to be a good role model, managing behaviours and teaching skills to these students so they perform well during testing by the Ministry of Education. I think it's time we take a good look at what we are trying to achieve and support teachers in reaching these goals.

Children are naturally curious. They observe and ask questions, they touch everything. They do NOT like to sit still for long periods of time and, if you talk to them for longer than five minutes, you can be sure they are not listening. They are busy using their active imagination. We know children love playing outdoors, they learn from one another and by observing adults, they want to explore new objects and environments. However, we design classrooms to encourage sitting and place desks strategically so students are all facing and listening to the adult.

As a college professor, I challenged myself to teach in ways that involved every student in my class. I would start with a story to set up the theme of the day and engage my auditory students. I showed a brief video clip or drawing to reach the visual students. They could download note outlines which helped them organize the information. We woud then have an activity to provide hands-on instruction for kinesthetic learners. In this way, every student learned the same information in their own way.

Once my daughters started school, I noticed their attitude toward their homework. They would tell me they spent a lot of time doing these exact same activities at school. They didn't understand the need to do more of the same thing at home. I watched their enthusiasm for learning fade over time. This worried me because I wanted them to stay curious and excited about learning new things. I started looking into different types of schools.

Montessori schools organize their classrooms into learning areas so students can visit the different sections and learn by interacting with the supplies. The teacher respects the interests of each student and facilitates learning. One example that impressed me was how students learned about geography. Instead of speaking about a place that exists far away as an abstract concept, students were assembling a puzzle of a world map so they learned where each continent and country belonged. They also ate foods from various areas, did art about the flags of different countries and practiced traditions. The students were moving around the class, learning at their own pace, following their interests.

What appealed to me about Waldorf schools was their connection to nature and creativity. There is a return to craftsmanship as students learn to bake bread, weave scarves and carve sculptures out of wood. Students are encouraged to express themselves and teachers support their development in holistic ways. There is a rich culture and many traditions within this school setting. I took my girls to a few Waldorf festivals and noticed that many age groups were learning the same topic at varying levels of maturity reflected in the expectations placed on them during the activity. It felt like a very respectful, wholesome learning environment.

The Reggio approach is my favorite. Reggio schools focus on the curiosity of students. They develop entire lesson plans around the interests of their students. Students may ask a question or perhaps something is happening in the world at that time that the students are trying to understand. The teacher organizes a project that the classroom can work on collaboratively. Teachers and students are exploring this topic together, learning from each other. This is a very exciting, active way of learning. What I love most is that all students are involved in the learning process in a non-competitive way.

Teachers start out with a passion for learning and teaching as well as a love of children. They need support through manageable class sizes, teacher's assistants and access to exciting resource materials. Also, if teachers can work together on lesson plans, each one building on what the other has taught, there will be more collaboration, less stress and better results.

Anne Walsh
www.artnsoul.org